Expert Advisory Solutions
Unlock Your Business Potential with AFTF Holdings
Discover tailored advisory services designed to elevate your business to new heights. Our expertise in strategic planning and execution ensures your company thrives in today’s competitive landscape.
Our Expertise in Advisory Services
At AFTF Holdings, we provide specialized advisory services across various domains to help businesses achieve their strategic goals.
Mergers & Acquisitions
Navigate the complexities of M&A with our expert guidance, ensuring seamless transitions and optimal outcomes.
Value Creation Strategies
Maximize your business’s potential with tailored strategies that enhance value and drive growth.
Financial Planning & Analysis
Leverage data-driven insights to make informed financial decisions and secure your company’s future.
Our Engagement Process
Step 1
Begin with a complimentary consultation to discuss your business needs and objectives.
Step 2
We conduct an onsite visit to gain a comprehensive understanding of your operations and challenges.
Step 3
Receive a customized engagement plan, crafted with transparency and tailored to your specific goals.
Our Dedicated Team
A transformational executive leader with a passion for driving business scalability and sustainable growth. Expertise in full cycle Mergers & Acquisitions, turnaround management, strategic business development, and operational excellence. Consistently delivering significant financial improvements and growth through focused cost structure adjustments, sales implementation, and strategic M&A. Proven ability to build and lead high-performing teams, and adept at driving change within complex organizational and financial structures. Keith holds an MBA from Creighton University.
As an accomplished pilot, Keith enjoys flying as well as all things outdoors and spending quality time with family. Keith regularly gives back and participates in community and charitable events.

Keith Kepplin
Founder/Principal

Jennifer Wild
Chief Business Officer
A dynamic and strategic business leader with over 25 years of progressive leadership experience, specializing in driving strategic growth and operational excellence. Currently leading revenue growth and M&A initiatives, Jennifer brings a wealth of experience in driving EBITDA improvements and expanding market presence. Her expertise encompasses a broad range of areas, including procurement/sourcing, supply chain management, P&L oversight, mergers and acquisitions, and team development. Jennifer has consistently delivered results in diverse environments, from private equity to publicly traded companies, managing operations across multiple locations and driving significant revenue growth. Her proven ability to implement effective change management strategies, optimize processes, and foster a culture of continuous improvement. Jennifer holds an MBA from Baker University.
Beyond her professional life, Jennifer cherishes quality time with her family, creating lasting memories through shared experiences. She has a passion for exploring new destinations, whether it’s venturing to far-off locales or discovering hidden gems closer to home. And when the weather permits, you’ll often find her embracing the outdoors, camping under the stars and reconnecting with nature.
A highly experienced and results-driven sales leader with a proven track record of success. Shane possesses a unique blend of charisma, hands-on leadership, and strategic thinking that consistently drives market expansion and exceeds goals. He excels at identifying client needs through a value-added sales approach and expertly marshals talent and company resources to deliver real business value to decision-makers at all levels, from private owner-operators to C-suite executives.
He is a quick learner with a relentless growth mindset; adept at condensing large amounts of data into concise forecasts and reports, providing accurate insights into future business growth. Shane has built high-performing sales teams across several diverse verticals and is an accomplished recruiter and developer of top sales talent known for maximizing opportunity and human capital.
Shane has been married to his wife Gina for over 23 years and they have been blessed with three children. When he is not supporting his children in their endeavors, Shane loves the challenge the game of golf provides. He also enjoys spending time working in the yard and flexing his “green” thumb.

Shane Gerlach
SVP Sales/Business Development